Prepaid subscriptions running out
Updated Saturday 17 October 2026, 8:06pm Pacific
Some customers paid up front for a year of boxes. This page shows when those prepaid plans run out, because each one is a chance to win that customer's next year, and the plan never renews by itself.
Renewal cash at stake soon: no prepaid plan runs out in the next 2 weeks (to 31 October). In the next 4 weeks (to 14 November), 4 BROQ plans run out; those customers paid $627.12 each last time, so renewals at the same price would bring in $2,508.
Through December: 9 prepaid BROQ plans run out by 15 December ($6,014 paid up front last time), and 2 yearly BROQ plans charge themselves on 12 and 13 December ($64.60 each). After that, 12 more prepaid plans run out by 15 February ($7,241).
Later, the big waves: June 2027 (22), September and October 2027 (74 subscriptions on 58 plans, including this September's NMN-99 and SPMD-99 annual plans, each counted once per product), December 2027 (22) and June 2028 (45, $48.5k).
What to do: offer each of these customers a renewal a few weeks before their last box, starting with the 9 due by 15 December. The Black Friday and Christmas bundles can be that offer, and a bigger renewal push can follow in June and September 2027.
Why it's worth the effort: of the 107 prepaid plans that have already finished, 32 customers (30%) started another subscription on their own. A timely renewal offer is how we bring back more of the other 7 in 10.
The 9 running out by 15 December, all BROQ
| Next box would have come | Paid up front | Boxes made |
|---|---|---|
| 2 Nov | $627.12 | 12 of 12 (last box shipped) |
| 4 Nov | $627.12 | 12 of 12 (last box shipped) |
| 7 Nov | $627.12 | 12 of 12 (last box shipped) |
| 9 Nov | $627.12 | 12 of 12 (last box shipped) |
| 23 Nov | $1,254.24 | 11 of 12 |
| 28 Nov (3 plans) | $562.80 each | 11 of 12 |
| 1 Dec | $562.80 | 11 of 12 |
Also: 2 yearly BROQ plans charge themselves on 12 and 13 December ($64.60 each).
From the Meta ads dashboard session: every Shopify subscription contract (run by the Appstle subscriptions app), read from Shopify on Friday 16 October 2026. Every plan is in the dashboard session's renewals list.